I got to creative direct a series of 50 videos for the Greater Chicago Food Depository. GCFD visitors were more likely to not use produce they were not familiar with, creating a gap in service. With these videos our goal was to help provide education around how to use all of this lovely fresh produce. Tips on how to cut complicated veggies like butternut squash - paired with recipes helps ensure that the community can make the most of their basket with GCFD.
Full library of videos here.
Creative Director: Jessika Savage
Producer: Elina Marchenko, Slightly Happy
Photographer: Ryan Van Ert
Stylist: Molly Kom